How to Sell More Jewelry with Volume Discounts

Customers love to feel like they're getting a goodthe sales you can keep up with.
deal, so offering some items at "volume discountSome quick tips on successful volume discount pricing:
pricing" can net you a lot of extra sales and repeat- Be sure to calculate your volume discounts so that
buyers.you're still earning a good profit per piece at your
For example, I have a big selection of very simplelowest pricing. (Even at the lowest price, $12 per pair,
gemstone bead earrings with sterling silver earwires. II make a very tidy profit on the volume-priced
price them at $16 for 1 pair, $14 each for 3 pair, andearrings).
$12 each for 5 pair. You'd be amazed at how many- Post obvious signs next to the items listing your
people automatically spend $60 buying 5 pair justpricing discounts.
because that's the best price per pair.- If anyone comes to check out with just one, ask if
If a customer comes to check out with just 2 pair, Ithey saw today's special savings on this group of
mention that they'll receive a discount if they get 3items.
pair - and nearly always they go back to pick out a- This kind of deal is most effective for you if it's for
third pair of earrings, spending $42 instead of $32.something you can turn out quickly and in volume,
I know that without the volume discount, mostwith slight differences from one piece to another
people would buy just one pair and spend only $16.(such as changing bead color or shape).
Why not try volume discount pricing on a selected- A "rummage bin" increases the sale of
group of your jewelry pieces? I think this tactic isvolume-discount items. Put the items in mini-ziplocks in
most successful with a group of similar items that area pretty basket, tray, trunk, or box and observe the
regularly priced under $20.power of rummaging!
You can increase people's urgency to take you up onYou can experiment with volume discounts till you
your special pricing with a sign mentioning that theyfind the right jewelry items and pricing that make this
can take care of all their holiday shopping today witha guaranteed, profitable bread-and-butter item for
this special jewelry bargain. Include a free gift pouchyou.
or box for each piece, and you'll probably make all